Working on Purpose
At Performance Plus Rehabilitative Care Inc. (PPRC), we strive to optimize employment opportunities to improve the lives of our clients, our employers, our team and the community. We are a private rehabilitation company providing bilingual return-to-work services for people who identify as living with a disability. Our professional employability processes support our job seekers and employers to achieve consistent positive outcomes.
In assisting job seekers who self-identify as having a disability, the employer brand has a great impact on recruiting from this talent pool. According to Rich Donavan, Founder and CEO from The Return on Disability Group:
“1.3 billion people around the world identify as having a disability. When you include their family and friends, the disability market touches 53% of all consumers. It’s the world’s largest emerging market.”
As you watch Microsoft, one the world’s leading brands, it is attracting people with disabilities as customers and employees. Their approach:
“Helping bridge the Disability Divide: We are making a new 5-year commitment to help decrease the gap in education, employment and access to technology for people with disabilities around the world.”
As we all recover from the pandemic, communities need to work together to help bridge the gap with a diverse workforce that supports an inclusive culture. The Microsoft brand is making a commitment to its customers around the world with their Accessibility Evolution Model. They are telling their customers that they will deliver on their promise. Employees don’t want to be associated with a company that does not deliver.
Did you know that 75% of our job seekers at PPRC will consider your brand before they even apply for a job with your company, organization or government? Just like Microsoft, the positive brand of disability inclusion in employment will help you attract top candidates. As a disability inclusive employer, you create value in your business and in return you will attract employees with education, experience and talent.
At PPRC, what makes us different from other service providers, is that we have over 41% of our professional consultants on our team who self-identify as having a disability. We recognize that we need to tap into the talent pool of persons with disabilities to be better able to serve our clients and employers.
Our value proposition is “Let us be the gateway supporting your company to be more inclusive in your community. We provide gainful employment for our clients often resulting in life-changing outcomes as they benefit from improved health, lifestyle and careers.” Your value proposition and positioning as an inclusive employer is critical to today’s environment. If you adhere to the principles of leaving no one behind in our society, you will become more creative in accommodating all employees and reduce the costs of disability and injuries in your workplaces.
When we think about customer satisfaction over the past 27 years of being in business, we know that our brand plays an important role in keeping customers. Our team at PPRC is committed to our core values and our purpose. To make your business attractive to job seekers you need to ensure that you create a recruitment process where everyone will feel that they belong. Make certain that all your processes are inclusive, and accessible to every job seeker. PPRC can assist you to identify talent for disability employment. We provide employer supports at no cost. We assist with recruiting, onboarding and accommodation planning, if required. At PPRC, you will be guided by a team of consultant’s who understand disability and are willing to collaborate with you to meet your hiring needs.
Just like the global brands that strive to be attractive to customers and employees, their inclusive culture has been key to attracting top talent. In this pandemic recovery you need to continue to provide these new employees with psychological safety, an inclusive culture and opportunities to learn and grow. Remember, the disability market touches 53% of all consumers including job seekers, their family and friends.
When your team is on board with your purpose, you increase engagement and performance and deliver the most satisfying customer experience. Connect with us at www.pprc.ca to reach untapped talent.